I'm probably going to experience the Ban Hammer for this one, but having just spoken to a mature Yorkshireman who's got no idea what all this "stick stick stick stick stick stick stick stick sticky sticky stick" business is all about, here it is.
Be afraid - be VERY afraid. There's a social media campaign at the moment to get it into the charts. It makes PPAP and What Does the Fox Say look like solid gold classics :o
https://www.youtube.com/watch?v=K05N2jqFHc8