Help with wording

[Solitaire Events Ltd]

I am adjusting one of my email templates as I am changing a lot of things with the structure of the company, but in this instance am taking on/mentoring a 15 year old DJ. He is very switched on and he is on here, so don't want to bang on about him too much!! Anyway, what I would like to do is offer clients two different prices for 2 different levels of experience, but am having trouble putting it into writing without making one look better than the other!

Young teenage DJ, less than 2 years experience, less interaction (mic work), party dances and shout outs - £xxx
Older DJ, more than 5 years experience, slightly better show, more interaction if necessary - £xxx

Ideas of how to word it please?

[funkymook]

I am adjusting one of my email templates as I am changing a lot of things with the structure of the company, but in this instance am taking on/mentoring a 15 year old DJ. He is very switched on and he is on here, so don't want to bang on about him too much!! Anyway, what I would like to do is offer clients two different prices for 2 different levels of experience, but am having trouble putting it into writing without making one look better than the other!

Young teenage DJ, less than 2 years experience, less interaction (mic work), party dances and shout outs - £xxx
Older DJ, more than 5 years experience, slightly better show, more interaction if necessary - £xxx

Ideas of how to word it please?

This is very common in the hairdressing industry where junior stylists and senior stylists have different rates (and the highest rate is charged by the salon owner/manager).

This is the typical wording:

Our hairdressers are categorised according to their level of experience, this is achieved via a regular programme of training and is reflected in our price structure.

But a quick search on different salon sites will probably give you more ways of saying it.

[BeerFunk]

The thing is that some people will be put off, or encouraged, by the description of a 'younger DJ'. Likewise for 'older DJ'.

Perhaps promote the younger DJ for specific 'specialist' events - 18ths, 21sts etc? Of course, adding in that they are versatile and have a good musical range.

[Solitaire Events Ltd]

The thing is that some people will be put off, or encouraged, by the description of a 'younger DJ'. Likewise for 'older DJ'.

Perhaps promote the younger DJ for specific 'specialist' events - 18ths, 21sts etc? Of course, adding in that they are versatile and have a good musical range.

You're kind of missing the point here - the younger DJ is a teen himself and will be hired at a reduced price. I am telling people they can book a teen DJ cheaper than someone else who is older.

[Solitaire Events Ltd]

Our hairdressers are categorised according to their level of experience, this is achieved via a regular programme of training and is reflected in our price structure.

I think that sounds a bit poncey for the market I am aiming at!

[Retrodisco]

Perhaps promote the younger DJ for specific 'specialist' events - 18ths, 21sts etc? Of course, adding in that they are versatile and have a good musical range.

This is what I would do, use him to gain extra work, train him towards the younger market, as the hip and cool next big thing, this'll open new markets that maybe as an older DJ, you would not be so in demand personally.

Rather than having him not perform so well at say a 50th or a wedding, where experience and music knowledge really counts, the client will forget they saved a few quid and will just remember that such-and-such disco wasn't that good.

[funkymook]

I think that sounds a bit poncey for the market I am aiming at!

I wasn't saying copy it word for word - but more to check out how another industry says the same thing to their clients, then adapt it.

[Solitaire Events Ltd]

This is what I would do, use him to gain extra work, train him towards the younger market, as the hip and cool next big thing, this'll open new markets that maybe as an older DJ, you would not be so in demand personally.

I have a DJ that I send to teen parties already, butI am finding we are too expensive, so am using the younger DJ exactly as you say with a cheaper price structure. It's not really an exercise in money making, more getting the lad out working more and I want to be honest about his experience.

[Jim - Scotland's Party DJ]

I take it he'll be doing a bit of shadowing as well?

I'd go with something like: We're pleased to be able to offer two different DJs so you can choose one to suit your tastes.

DJ A is a veteran with X years of experience catering to weddings, parties and special events. more info on him

DJ B is a young up and coming DJ aged just 15 but don't let that put you off. B is already establishing himself as an excellent DJ who can specifically cater for 18ths, 21sts or anyone who wants a fresh, youthful approach from your DJ.


Not great but something along those lines. I'd be very careful not to make it sound like you're apologising for his age or offering a "cheap" alternative to an experienced DJ.

[paulg]

I suppose you could use the word "apprentice" and say more or less what you already wrote on the thread - he has had 2 years experience under your wing and is very capable - something like this perhaps:

"xxxx, our/my apprentice DJ who has had 2 years experience under my wing. Most new DJ's never get to work with an experienced DJ so xxxx's abilities far exceed his years! He is young, switched on and is gaining the DJ 'knowledge" very quickly. xxxx is ideal for parties that require more music than DJ talk"

I'll stop there. He sounds better than me. Damn young un's.