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Thread: New Ideas

  1. #21
    Vectis's Avatar
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    Quote Originally Posted by Ricesnaps View Post
    Coming from the manufacturing industry, it is indeed a cost saving exercise. Why have two names and brands for the same thing in different countries? the Jiff / Ciff thing is a prime example. I understand that we were the only country calling it Jiff. So what a waste of resourse to create everything differently for the UK
    Not necessarily......

    I work a few days a week for the manufacturer of Cif/Jif. They went through a brand harmonisation process a few years back to reduce 1,400 brands to 400. That's why a lot of products seemingly disappeared from the shelves, whilst others (eg. Dove) expanded from being a bar of soap to an entire line of cosmetic products.

    Decisions were taken on an individual case basis. Jif became Cif to fall in with the rest of the world. Sure is still Rexona everywhere but the UK. Lynx is Axe everywhere but UK and Ireland.

    It's whatever made the most sense on a brand by brand basis.

  2. #22
    Web Guru Marc J's Avatar
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    Language comes into it as well, of course (the Jiff / Ciff thing was apparently down to the spanish).

    I wouldn't use a deodarant called Axe. An axe is a stick with some sharp metal at the end.

    And Rexona sounds like a suppository
    Last edited by Marc J; 07-08-2007 at 11:07 AM. Reason: Spelling!

  3. #23
    Mr Picky PropellerHeadCase's Avatar
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    Still called Jif in New Zealand

    Still called Lynx in New Zealand

    Was called Oil of Ulan AND Oil of Olay, now just Oil of Olay.


    Marc, Sprite and 7-Up don't even taste the same.


    Speaking of Spanish-speaking people... why is it still called a Pajero?
    The Music is the Life...
    ...And it Shall be Ours!

  4. #24
    Web Guru Marc J's Avatar
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    Quote Originally Posted by PropellerHeadCase View Post
    Marc, Sprite and 7-Up don't even taste the same.
    They don't? I was sure they're the same!

    Speaking of Spanish-speaking people... why is it still called a Pajero?
    It's not, it's a Shogun

    EDIT: Just looked that up, lol
    Last edited by Marc J; 07-08-2007 at 11:12 AM.

  5. #25
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  6. #26
    Web Guru Marc J's Avatar
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    Sorry!

    Rice, send me your original images and I'll split them up for you if you like.

  7. #27
    Ricesnaps's Avatar
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    Quote Originally Posted by Marc J View Post
    Sorry!

    Rice, send me your original images and I'll split them up for you if you like.
    That's cery kind of you - will probably have to wait until I get home. Have decided to purchase a couple of stock images to replace the ones I have already shown. Not completely sure which mirror ball one to go with, so I might paste the choices up!

    I'm sure you already know this, but the plan was to cut a section out of each picture I am using to make the three sections I want - does that make sense?

  8. #28
    Web Guru Marc J's Avatar
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    No probs, just send me an email when you've decided.

  9. #29
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    OK then,

    Any favourites out of these (remember I want to cut out a section, not use the whole image)
    Attached Images Attached Images    

  10. #30
    Web Guru Marc J's Avatar
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    I prefer the bue or yellow, probably more towards the yellow - for some reason don't like the red one.

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