Ryu
26-06-2008, 09:27 PM
Just wanted to say a big thank you to...well pretty much all of you.
Having only recently (start of the year) joined my old man with his Disco, I've been on a pretty steep learning curve, Not so much with actually DJing, as I've been DJing for at least a decade now (and longer if you consider I've been attending disco's since I was in nappies...the old man is 35 years in the business) but most certainly with understanding the industry, and learning about different approaches.
Our current set up is very much in the traditional, old school vein. We were using Rope Lights, Beacons and home made flashing boxes, and initially, I was quite defensive about it to anyone who looked down their noses at that kind of set up. Our sound system is good (1000w Amp, 4 Ohm speakers) and, having added a digital interface - Laptop, Numark controllers and soundcard) and my view was, much to Mr Solitaires annoyance, Sound most important, Lights less so.
The more I've been on the board, and the more I've looked into marketing, varying lighting, backlighting, DMX etc, the more I've realised how wrong I've been. I still think that in some cases, there are folks in the industry who focus too heavily on that aspect of the show, but I now realise its about keying it right. Being genuinely adaptable with both your sound AND your light show is critical for maximising business....our current approach was, dare I say it, a bit in your face, and lacking in any sophistication. Seeing Mr Solitaires Par Can Uplighting ideas, the way Tony Scott lights his show etc has been a real inspiration (yeah, I know that sounds brown nosey, but its the truth!)
Having started to realise where we are going wrong, I then had the even trickier task of changing my Dad's views about this. Again, this forum (particularly the Gallery) helped a lot with that.
I've just got back from a lengthy business chat with dad, and I've taken him through my business plan for 2009 (Yes, thats right, a full on business plan...I've had experience of this when I ran my own record store a few years back). We now have in place a propper marketing strategy for the next year, including a brochure and marketing material for Wedding Fayres, Full PLI and PAT certificates in the post (Yes, there will be copies sent this way shortly), back up equipment, Full business paperwork including a prudent cashflow forecast for next year, a website redesign on the way, an Accountant, Two Agents and, most excitingly from my p.o.v, investment into our set up.
Our New set up, with a view to increasing efficiency and load -in/storage will be
Two Amps (one 1000, one 800)
Laptop, Controller, Mixer, Ext Soundcard
4 OHM speakers
1 1.8m DJ Stand (make to be decided)
1 Black Cloth, Poss Star, Poss custom made
1 Custom made Harlequin Lightbox
2 Tbars
8 Acme Visio Color Mood Color Par 64 Black + Controller
2 ImpossibLEDs OR American DJ Revo 3s OR Prolight Carbons (opinions welcome)
Plus, as back up/variance, we'll have two moonflowers, 1 projector, and about 6 lightboxes :D
Also...we'll be changing from Harlequin Roadshow...not sure what to follow Harlequin with....Entertainments? Promotions? Mobile Disco? Discotheque?
Anyway, sorry for the long post, good on you if you've read this far.
The main point of the post is, particularly to people learning about this business, USE this forum, If you get past the annoying newbies debating the spell checker (apologies Mr Solitaire) there is a goldmine of info in here.
Cheers
Ryan
:) :) :) :) :) :)
:beer1: :beer1: :beer1: :beer1:
Having only recently (start of the year) joined my old man with his Disco, I've been on a pretty steep learning curve, Not so much with actually DJing, as I've been DJing for at least a decade now (and longer if you consider I've been attending disco's since I was in nappies...the old man is 35 years in the business) but most certainly with understanding the industry, and learning about different approaches.
Our current set up is very much in the traditional, old school vein. We were using Rope Lights, Beacons and home made flashing boxes, and initially, I was quite defensive about it to anyone who looked down their noses at that kind of set up. Our sound system is good (1000w Amp, 4 Ohm speakers) and, having added a digital interface - Laptop, Numark controllers and soundcard) and my view was, much to Mr Solitaires annoyance, Sound most important, Lights less so.
The more I've been on the board, and the more I've looked into marketing, varying lighting, backlighting, DMX etc, the more I've realised how wrong I've been. I still think that in some cases, there are folks in the industry who focus too heavily on that aspect of the show, but I now realise its about keying it right. Being genuinely adaptable with both your sound AND your light show is critical for maximising business....our current approach was, dare I say it, a bit in your face, and lacking in any sophistication. Seeing Mr Solitaires Par Can Uplighting ideas, the way Tony Scott lights his show etc has been a real inspiration (yeah, I know that sounds brown nosey, but its the truth!)
Having started to realise where we are going wrong, I then had the even trickier task of changing my Dad's views about this. Again, this forum (particularly the Gallery) helped a lot with that.
I've just got back from a lengthy business chat with dad, and I've taken him through my business plan for 2009 (Yes, thats right, a full on business plan...I've had experience of this when I ran my own record store a few years back). We now have in place a propper marketing strategy for the next year, including a brochure and marketing material for Wedding Fayres, Full PLI and PAT certificates in the post (Yes, there will be copies sent this way shortly), back up equipment, Full business paperwork including a prudent cashflow forecast for next year, a website redesign on the way, an Accountant, Two Agents and, most excitingly from my p.o.v, investment into our set up.
Our New set up, with a view to increasing efficiency and load -in/storage will be
Two Amps (one 1000, one 800)
Laptop, Controller, Mixer, Ext Soundcard
4 OHM speakers
1 1.8m DJ Stand (make to be decided)
1 Black Cloth, Poss Star, Poss custom made
1 Custom made Harlequin Lightbox
2 Tbars
8 Acme Visio Color Mood Color Par 64 Black + Controller
2 ImpossibLEDs OR American DJ Revo 3s OR Prolight Carbons (opinions welcome)
Plus, as back up/variance, we'll have two moonflowers, 1 projector, and about 6 lightboxes :D
Also...we'll be changing from Harlequin Roadshow...not sure what to follow Harlequin with....Entertainments? Promotions? Mobile Disco? Discotheque?
Anyway, sorry for the long post, good on you if you've read this far.
The main point of the post is, particularly to people learning about this business, USE this forum, If you get past the annoying newbies debating the spell checker (apologies Mr Solitaire) there is a goldmine of info in here.
Cheers
Ryan
:) :) :) :) :) :)
:beer1: :beer1: :beer1: :beer1: